The works must be conceived with fire in the soul but executed with clinical coolness.
— Joan Miró

Hello,


As a Creative Art Director, Photographer, Designer, and Writer, I bring a unique blend of artistic vision and strategic thinking to every project. My work is driven by a passion for storytelling, whether through captivating visuals, innovative design, or evocative words. With a keen eye for detail and a deep understanding of brand identity, I craft compelling narratives that resonate across various mediums. My diverse skill set allows me to approach challenges from multiple angles, creating cohesive and impactful experiences that engage and inspire.

Over the past 20 years, I’ve crafted world-class marketing campaigns across media, entertainment, technology, and lifestyle industries, infusing each project with a spirit of adventure and innovation. My background includes 15+ years at The Walt Disney Company, where I focused on theatrical, e-commerce, experiential marketing, visual merchandising, packaging, retail, POS, and OOH advertising. My career also features collaborations with major brands like Paramount+, FOX Broadcasting, NETFLIX, and Amazon. I've built and led teams renowned for their positive morale, collaborative approach, efficiency, creative excellence, and high-performance culture.

My mission is to bring brands, products, and people together with a unifying proposition, and my formula for success is simple—collaboration and creative expression through the head, heart, and hustle.