WESTERN DIGITAL Holiday ‘22 Multi-Brand Global Campaign
-
Design a sophisticated holiday theme that seamlessly adapts to various layouts and marketing strategies, enabling us to achieve ambitious revenue targets during this festive season.
-
Craft a contemporary, refined, and harmonious design with an inspiring narrative and flexible brand taglines capable of supporting multiple marketing promotions throughout a critical quarter. This streamlined approach simplified a challenging marketing plan and enhanced the holiday shopping experience.
-
Our comprehensive playbook and multibrand kit-of-parts proved to be the ultimate solution for all marketing requirements. The versatile visual package not only served the vertical model but also extended its reach to the affiliate level and major retailers like Walmart and Amazon. The outstanding performance surpassed revenue projections and achieved all set goals.
Project Role
Creative Concept
Art Direction
Design
Copywriting
Go To Market
Ecommerce
Social Media
Vertical/Channel Marketing
Stakeholders
Marketing / Web Digital
Visual Merchandising
Product Development
Photography / Social Media















